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亚洲新兴情趣内衣市场印度实现产业勃兴

2015/2/6 10:38:28 ChinaSexQ.com 发表评论 评论小图标 浏览: 来源:性商网 举报
内容摘要:亚洲新兴情趣内衣市场印度实现产业勃兴. 印度性感内衣市场有着显著的增长,而卖家亦意识到内衣市场比普通服装有更大的利润空间。

 

    印度的性感情趣内衣市场被划分为四类,大众化经济型中端型高级型和超高级型。印度的女性内衣市场主要由大众化经济型及中端型主导。而高级型和超高级型的增长比中端型多。由于女性内衣越趋时尚,以及零售市场亦提供了顾客一些特别的购买体验,高级型和超高级型未来一定会获得额外的增长。 




    印度的性感内衣市场有着显著的增长,而卖家亦意识到内衣市场比普通服装有更大的利润空间。在 2006 到 2009 年,内衣市场的复合年均增长率(CAGR)已经上升到 15.8%。目前印度内衣市场的 CAGR 已经上升了 24%。
 
    这并不是说印度内衣市场可能变成下一个时尚的宣言,而是越来越多的女性不同的时尚提高建立品牌的认知 质量鳿犘撂款式提高媒体的报导提高更多国际品牌的知识都提供了内衣行业的一个全新的面貌。 

   In India, the sexy lingerie market is classified into economy and mass, mid-market, premium, and super premium market segment. The majority share of the Indian lingerie market belongs to the economy and mid-market segment. The super premium as well as the premium segment at growing double than the middle segment. Since the retail environment is getting more fashionable and offers an exceptional buying experience to customers, the super premium and the premium segments will surely get support for additional growth. 


  
   The sexy lingerie market of India is making a significant growth and the sellers realize that this market has a greater profit margin than the regular apparels. In the years 2006 to 2009, the lingerie market has increased to 15.8% in Compound Annual Growth Rate (CAGR). At present, the Indian lingerie market has increased at 24 percent.

   It is not an overstatement that the Indian lingerie market may turn out to be the next fashion statement in India. The increasing number of women employees, varying fashion vogues, the improved knowledge about better brands, fits,  quality, colors, styles, improving degree of media coverage and access to a huge amount of international brands has offered the lingerie industry a brand new face. Women in India have become picky and give value to lingerie. 
 



 (上述数据显示印度情趣内衣市场的增长潜力)



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